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...look and play the part of merrymakers, the crowd was given bags of props, all courtesy of corporate America. Red Mad Hatter hats had "Chevy" stamped on them. This year there was "wordfetti": pieces of cardboard, a bit smaller than calling cards, with the words CELEBRATE, LOVE, PEACE, PLAY and DANCE printed on them. On the back was the logo of Target, which also sponsored those glasses in the shape of a 2007, with the zeroes for eye holes (a clever design that will become obsolete in 2010). DiscoverCard had its brand on the ginchiest bit of couture, a fringed...

Author: /time Magazine | Title: A Very Confetti New Year's | 1/2/2007 | See Source »

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