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That's pretty impressive, considering that 2012 is not a sequel or a brand name and that its stars (John Cusack, Chiwetel Ejiofor, Danny Glover, Woody Harrelson) are associated more with indie fare than with blockbusters. All Emmerich had to work with was a vaguely ominous future date - think 1984, 2001 - and his confidence that he could get people into theaters by telling them they're all gonna die. He's done it before. A past master of disaster, the German director devastated the planet in Independence Day and The Day After Tomorrow; he wasted New York City in Godzilla...
...Asia participating in the program, the price of malaria medication will fall to only $0.05 per dose for distributors. Even with markups down the supply chain, the best malaria medicine will, for the first time in Cambodia, also be the cheapest. (See pictures of the Global Fund's work...
...might have developed resistance. Taking a partner drug with artemisinin, called combination therapy, is required by law in Cambodia and Thailand, but it's difficult to enforce. Since the partner drug - typically mefloquine in Southeast Asia - has more side effects, some people take only the artemisinin pills. This may work to clear out the parasite for one person, but it leads to rapid drug resistance when the practice is widespread. Globally, only 3% of malaria patients receive the proper artemisinin combination therapy. (Read about the search for a vaccine...
...everybody, however, is convinced. Bernard Nahlen, the deputy coordinator of the U.S. Malaria Initiative, says spending hundreds of millions before there's any proof that the plan will work is an ill-advised investment of finite malaria funds. "In the absence of evidence, it's a little difficult to make that leap," he says. Last year Congress specifically forbid any of the $48 billion the U.S. government slated for AIDS, tuberculosis and malaria from going to the AMFm program until it proved successful. "The biggest bang for the buck is prevention," says Nahlen...
Read "Why British Airways Is Asking Staff to Work for Free...