Word: worley
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Dates: during 1960-1969
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...Many publishers allow us reprint rights gratis," says the poormouth letter Atlas sends to publishers abroad. "There is a great appetite here for learning what the foreign press has to say," says Miss Worley, stepdaughter of Copley Press Founder Ira C. Copley. "How many Americans know how brilliant Italian journalism is, for example, or, for that matter, what's being said anywhere? The nicest comment we've had was from a reader who said, 'Atlas takes the surprise, if not the sting out of the headlines.' How often are you flabbergasted to read of some embassy...
...Objections. "We have one valuable boon," says Publisher Worley. "Because we aren't in competition with anyone, publishers of other magazines are very helpful, and we've learned a great deal about the technical side of things in just a few months. From now on, the pieces will be shorter, and we'll use more pictures." Hopefully, such changes will nudge Atlas out of the money-losing habit that afflicts so many small-circulation magazines. For the moment, Eleanor Worley has no objection to making up Atlas' monthly losses out of her own pocketbook (though...
...ATLAS: a sort of highbrow Reader's Digest with reprints, excerpts and translations from the foreign press, launched last March by Eleanor Davidson Worley, stepdaughter of the late publisher of Illinois and California newspapers, Ira C. Copley, with ABC Newsman Quincy Howe as co-editor...