Word: worth
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Dates: during 1970-1979
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Still, oil has convinced the Islamic world-or half-convinced it-of its worth and power. The presence of oil in the complicated psychology of anti-Westernism makes the volatility of the Islamic world especially perilous. It is an interesting point of Muslim psychology that the Arabs who grow unimaginably rich off Western payments for oil (and squander their petrodollars on Rodeo Drive in Beverly Hills, Calif., on Rolls-Royces and golden bathroom fixtures) have still in them enough desert asceticism to be contemptuous of the West's energy addictions. So here the old relation is reversed: the West...
...price is $40, but new parents may feel it is well worth it. For Rock-A-Bye-Bear is a Teddy bear that makes cranky infants drop right off to sleep. How? It is implanted with a device that plays the soothing sounds babies hear while still in the womb: the pulsing thump and whoosh made by blood coursing through their mothers' pelvic arteries...
...stands to free up much investment money for new plants, improved productivity and more jobs. Regulators and businessmen agree that giving managers more freedom of choice will motivate them to develop more efficient, economical methods of fighting pollution. Example: the old regulations required Armco to install about $15 million worth of pollution-control equipment at its steel plant in Middletown, Ohio. Under a pilot project for the bubble plan, the company chose instead to spend $4 million to pave parking lots, seed other areas and put in sprinklers that will suppress iron oxide dust. These measures are expected to remove...
...Segal, a senior vice president at the Ted Bates agency: "Minus the World Series and 1978 election night, ABC is down 10%, CBS up 5% and NBC up 2%, compared with last year. This is the beginning of a three-way horse race." Since a single rating point is worth $40 million to $50 million in advertising revenue to a network, this horse race is not being run merely for a trophy...
...pretty as a picture, but in this case the picture was worth nowhere near a thousand words. Cast as a young German in The Formula, French Actress Dominique Sanda appeared for a first reading with George C. Scott, who stars as a Los Angeles detective involved with both her and a synthetic-oil conspiracy, whatever that is, while investigating a routine murder. Scott found Sanda's French accent so thick that he had difficulty understanding her. That would make for bad acting and a bad movie. Change the fraulein, as Hollywood often does, to a mademoiselle? Great Scott...