Word: worth
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...easygoing, positive, fun person. How's that for my singles ad? But it wasn't until I started going to Starbucks that I [realized] I am really picky! This is how I like this drink, it's absolutely delicious. It probably has tons of saturated fat, but it's worth every heart attack you'll ever get from it, and it gives me a little bit of a buzz. But if somebody puts melon syrup on it, I am going to throw it away, like a big baby. It's terrible...
...Agencies are taking on a lot more risk than they are used to by launching their own branded products. Results so far have been reasonably positive, according to the agencies. Dignan of Erasmus says Relentless is Coke's most successful new brand in a decade. The potential reward is worth the risk, says Barnett. If the agency's Fat Pig organic-candy line flops, he says, "the worst thing that could happen is there would be a lot of chocolate for us to eat." That's sugarcoating the prospect of a brand going bust, though. If a lot of agency...
...smallest houses on campus, Kirkland prides itself on its strong community, but after a semester’s worth of Masters' Desserts with the Conleys and countless emails from the overactive house list, the time has come for the most unique Kirkland experience—Secret Santa week...
...time progressed, there was little sign of preparations for those elections. Then came the bloodshed at the stadium. And in October, the junta announced a massive deal with a group called the China Investment Fund (CIF), which promised to fund $7 to $9 billion worth of infrastructure projects in Guinea in exchange for bauxite and iron mining concessions. (Guinea has some of the world's largest bauxite deposits.) Idrissa Cherif, Camara's spokesman, says the first batch of Chinese money has now arrived and will be spent on "electricity, water, roads and the like." (See life on the Streets...
...their prescription for a better future in Congo. What seems to be most clear is the extent to which the Congo insurgency has become a battle for resources, such as gold, timber and cassiterite, the chief component of tin. Congo estimates that about 40 tons of gold - $1.2 billion worth - is smuggled out of the country each year. Much of it goes through Uganda or Burundi and ends up being sold in the United Arab Emirates, according to the report. The rebels - as well as some members of the Congolese army - have had little trouble circumventing U.N. and government...