Word: wow
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...Wily farceur, dynamite showman, he made 126 pictures before retiring in 1968. For years he could be seen only on kiddie TV shows or -- oh, the ignominy of it all! -- commercials. But now he has returned, pretty much in triumph, to the big screen. Daffy Duck in The Duxorcist. Wow...
...friend Grubby outwit the Mudblups, Bounders and assorted other villains. Too bad Teddy couldn't provide a last-minute rescue or happy ending for his creator, Worlds of Wonder. Last week the two-year-old Fremont, Calif., firm filed for bankruptcy protection. During the six months ending Sept. 30, WOW lost $53.5 million as sales fell to $72.7 million. During the same period a year ago, the firm earned $2.8 million on sales of $85.2 million...
Eager to follow up on the phenomenal success of Teddy and a second hit, the Lazer Tag ray-gun game, WOW has introduced a host of high-tech toys, including talking versions of Mickey Mouse and Mother Goose. But the new products have not generated enough sales to cover promotion costs...
...company's hopes for a turnaround rest on its latest round of talking toys, including the Mickey Mouse doll and Mother Goose (each $60), as well as dancing Disney figures called Little Boppers ($20). WOW is especially proud of Julie (up to $125), which it claims is the "most sophisticated toy ever to be introduced in America . . . and still a little girl's best friend." A voice- recognition system allows Julie to "understand" questions. If a child asks, "Are you hungry?" the doll is programmed to respond with a bright "I'm hungry. Let's eat!" The doll can also...
Parents question whether the toys, with so much circuitry inside, can survive a thumping trip down the stairs. And even if the gadgetry stays intact, some of the toys may be too complicated for the average child -- or parent -- to operate. At WOW's annual meeting in October, a company officer tried to demonstrate Julie but apparently forgot that the doll needed to be programmed with ten "secret words" in the owner's voice before it could answer questions. "Julie, are you hungry?" he asked. "Can we talk about your friends?" it replied. The audience was not impressed. Mattel...