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...reserves for the bears, covering almost 1 million hectares in Sichuan province. That move, bolstered by years of worldwide publicity for the panda's plight, has reduced the threat. China's population of about 1,600 wild pandas has been stable for several years, says Fan Zhiyong of the WWF...

Author: /time Magazine | Title: China's Pampered Pandas | 2/1/2007 | See Source »

...wild. Efforts to reintroduce orangutans into Indonesia's fast-disappearing forests have met with scant success, for example. Even Keiko the killer whale (the inspiration for the Free Willy movies) ended up in a Norwegian harbor, cadging food from fishermen and tourists. Says Jim Harkness, former head of the WWF in China: "Reintroduction is a heroic measure, costly and high risk. It should be a last resort that is attempted only when the wild population is no longer viable...

Author: /time Magazine | Title: China's Pampered Pandas | 2/1/2007 | See Source »

...Sullivan, the bank's environment adviser. HSBC looks, he says, for more efficient uses of its money, such as its investment in a wind farm in New Zealand. Tree planting, Sullivan says, "is a distraction." Many green groups agree. In a recent report, Friends of the Earth, Greenpeace and WWF advised consumers to shun reforestation in favor of projects that "support the transition to non-fossil-fuel-based energy...

Author: /time Magazine | Title: Lost in the Forest | 1/9/2007 | See Source »

...many environmental advocates, but they also say customers should be focusing more on cutting emissions in the first place. "Offsets can be seen as an easy way out for governments, businesses and individuals to continue polluting without making changes to their behavior," say Friends of the Earth, Greenpeace and WWF in their recent report on offsetting. So if offsetting does have a role to play in preventing mankind from cooking the planet, at best it's a supporting one. Up in the hills of Llanybydder, Hartwell says he makes it clear to his customers that offsetting is only a small...

Author: /time Magazine | Title: Lost in the Forest | 1/9/2007 | See Source »

...cared? It had the gaudy theatricality that would become the norm in pop culture: orchestrated hysteria that was either fake-real or real-fake. On this level, Brown was the godfather, not of soul, but of heavy metal and glam rock, of Rocky Horror and Dreamgirls, of the WWF and Jerry Springer...

Author: /time Magazine | Title: Appreciation: James Brown | 12/26/2006 | See Source »

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