Word: yahoo
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...Bing's name doesn't get 37,300,000 links on Yahoo. Frank's fans don't gather by the thousands at his home on the anniversary of his death to hold a candlelight vigil. They were just great singers and movie stars. Elvis alone rules the kingdom, with the power of his myth, and the glory of a billion dollars in endlessly renewable merchandise...
...searches are aimed at finding people, according to industry statistics, and upstarts like PeekYou, Pipl, Spock, and Wink are vying for a piece of this potentially huge market. These free sites work by scouring the Web for any virtual footprints you might have on MySpace, Facebook, Friendster, Yahoo!, Flickr and elsewhere, and then creating a fresh profile that organizes all that information on one page. Even Whitepages.com recently expanded its phone listings to include business addresses and other contact information culled from all sorts of mail-order marketing lists and business directories...
...newest people search site to launch is Spock, which received $7 million in venture capital financing last December, and will come out of its invitation-only beta version on Aug. 8. Aside from trolling the big social networks to populate its database, it also searches blogs, Yahoo! profiles, Wikipedia, and company sites to identify both you and other "related" people. (It lists Al Pacino, for example, as being related to Matt Damon and George Clooney.) To improve accuracy, the site lets users vote on all the information it has teased out in tags, such as "male", "Italian-American", "actor...
...Sources: Yahoo News; AP; CNN (2); AP (2); Reuters...
...government may also be examining whether Mackey, in his double life, revealed information a CEO shouldn't. But there are plenty of economists and lawyers around to figure out important stuff like that. The really burning questions are, Why would Mackey bother posting about his own company on Yahoo? And should people be allowed to be anonymous on the Internet...