Word: yankelovich
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Dates: during 1970-1979
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These were the major findings of the latest TIME Soundings, a quarterly survey of the mood and outlook of Americans that began in May 1974. Soundings consists of a series of political and social indicators that were developed for TIME by Yankelovich, Skelly and White Inc., the New York-based public-opinion-research firm. The analysts tabulated the recent results last week from telephone interviews conducted in mid-May with a representative sample of 1,014 Americans of voting age. Results for each individual survey have an error factor of plus or minus 3%; in estimating trends from one quarter...
Kennedy holds a long lead over other Democrats in many polls. The latest TIME Soundings conducted by Yankelovich, Skelly & Wright listed eleven possible candidates from both parties; 34% of those who responded positively toward any candidate said that they were enthusiastic about Kennedy. The next highest Democrat was George Wallace, with 13%; President Ford...
That pessimistic picture was drawn from the latest TIME Soundings, a quarterly survey of the mood, temper and outlook of Americans. Soundings consists of a series of political and social indicators that were developed for TIME by Yankelovich, Skelly & White, Inc., the New York-based public opinion research firm. The most recent results were based on telephone interviews conducted in late January, tabulated and analyzed in February, with a representative sample of 1,046 Americans of voting age. Results for each individual survey have an error factor of plus or minus 3%; in estimating trends from one quarter to another...
Essential to any Middle East peace deal is U.S. support, or lack of support, for Israel and possible American willingness to guarantee a settlement. These questions were explored in an opinion survey completed last week for TIME by Yankelovich, Skelly & White Inc. Some of the results based on a national probability sample of 1,046 adults...
...college campus a degree of sexual freedom is taken for granted, but the emphasis is on stable relationships. "People are pretty serious about sexual relationships now," reports a Princeton woman student. Survey Researcher Daniel Yankelovich finds that the view of marriage as obsolete peaked on campus in 1971 and has declined...