Word: yankelovich
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...Some observers see it as part of a conservative backlash against the welfare state. President Carter says it vindicates his populist view that ordinary folks are rising in wrath against the well-to-do and their three-martini lunches. At the Time Inc. tax conference, Public Opinion Analyst Daniel Yankelovich, who conducts regular surveys for TIME, offered his findings...
...rebellion is clearly not confined to California, says Yankelovich. People elsewhere feel at least as strongly about taxes. But, he adds, the revolt is not an unqualified conservative backlash or a mindless desire to dismantle government. It is also not a code word for racial prejudice. Nor is it a soak-the-rich movement. Quite the contrary, Yankelovich has found that most poorer Americans still believe that they have a chance to achieve wealth and they do not want the opportunity removed. Nor do they feel excessively jealous of those who have already made it, since they believe luck...
These are the findings of a national telephone sampling of 1,004 registered voters conducted for TIME on Aug. 2 and 3 by the opinion research firm of Yankelovich, Skelly and White, Inc. The poll shows that if Democrats were given a choice now, 58% would pick Kennedy and 30% Carter as their nominee. The Senator also would win a three-way race that included California Governor Jerry Brown. The outcome, as indicated by the poll: Kennedy 49%, Carter 21%, Brown 19%. The support for Kennedy ranges broadly among all types of Democratic voters...
...revolt has been largely stimulated by inflation, which pushes taxpayers into higher income tax brackets and boosts the value of taxable property. But if the choice is between lowering taxes and fighting inflation, what then? A new poll for TIME taken by Yankelovich, Skelly and White shows a spectacular rise in concern over inflation. Fully 66% of Americans rank "inflation, high prices and the economy" as their chief worries; seven months ago, only
...presidential election were held again, there would be a different winner: Gerald Ford by a solid margin. That is the finding of a survey of 1,020 registered voters completed last week by the opinion research firm of Yankelovich, Skelly and White, Inc. Of the Democrats, Republicans and independents who were queried by phone, 45% favor Ford, 37% say they would vote for Carter and 18% are undecided. A surprising 28% of the Democrats say they would now vote for Ford; 17% are not sure. Further, Carter has lost the independent vote by 2 to 1 and is even edged...