Word: yankelovich
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...seem based more on perception of the candidates than of the issues. The 312 panelists were randomly chosen from those participating in an earlier, scientifically selected sampling of 2,320 voters in 16 key electoral states; they were interviewed by telephone from Aug. 25 through Sept. 7 by Daniel Yankelovich Inc. By 2 to 1 they prefer the President over McGovern, expressing their preferences with unusual vigor for so early in a presidential campaign...
...traditionally start election campaigns with comfortable leads, only to see them narrow or vanish in the crunch of events and the campaigning itself. Richard Nixon's margin at this point seems not only comfortable but overwhelming. The first of a new series of TIME Polls, conducted by Daniel Yankelovich Inc., between July 24 and Aug. 7, took soundings from 2,320 representative voters from 16 "battleground" states, including seven deemed critical by both parties. * The sample, interviewed in depth by telephone concerning wide-ranging issues and attitudes, gave Nixon a 2-to-l edge over George McGovern...
...Eagleton affair has severely but perhaps only temporarily hurt the presidential candidacy of George McGovern, at least in the minds of the TIME Citizens' Panel. In another of a series of surveys conducted for TIME by Daniel Yankelovich, Inc., the panel was interviewed after the Missouri Senator's past mental treatments had been revealed and McGovern had asked him to resign from the vice-presidential race. The panel consisted of 302 citizens chosen randomly from a scientifically selected cross section of more than 2,500 voting-age Americans. Some of the findings...
...McGovern nomination also had to deal with a kind of repugnance factor in his case: even assuming that he got 13 million of the young, how many other voters -essentially workers and "ethnics" -would his policies on defense, welfare and redistribution of wealth scare off? So far, a TIME-Yankelovich survey indicates that many voters see McGovern as a mainstream candidate (see story, page 16). As the convention approached, some radicals were sneering at the idea of McGovern as a radical. Columnist Nicholas von Hoffman, for example, examined McGovern's ideas and found him "a wild-eyed moderate" whose...
...swift that only recently have voters begun to appraise him with any great degree of familiarity. This is reflected by the TIME Citizens Panel, a group of 205 Americans chosen from a scientifically selected cross section of voting-age citizens and interviewed by the attitude-survey firm of Daniel Yankelovich...