Word: yankelovich
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...viewed the Democrats as more effective than the Republicans on some of the critical issues of peace and prosperity. But that advantage, according to a TIME poll last week, has all but dissipated. Even where the electorate still judges the Democrats favorably, Dukakis hardly benefits. The survey conducted by Yankelovich Clancy Shulman renders a harsh verdict on the Massachusetts Governor. Although the Democratic Party still commands more voter allegiance than the G.O.P. and although Bush remains weighed down with heavy negative baggage, Dukakis enters the campaign's final week struggling to prove himself plausible as President...
...CREDIT: Yankelovich Clancy Shulman...
...issues outlined in TIME's booklet. Then on Nov. 3, the students and parents will vote for members of Congress and Governors, as well as for President; they will also answer a questionnaire on topics ranging from drug laws to arms control developed for TIME by the polling firm Yankelovich Clancy Shulman. The results from each school will be telephoned to a state coordinator, who in turn will relay the totals to the Time & Life Building in New York City...
...TIME survey, conducted by Yankelovich Clancy Shulman, gives Bush a seven-point advantage. While that lead is neither large enough nor firm enough to predict the election's outcome, its ingredients are increasingly difficult for Dukakis to overcome in the five weeks left. Bush is prospering in part because American voters feel bullish about the state of the country; 73% of those likely to vote feel things are going "fairly well or very well," the highest proportion since October 1984. That sense of well being is boosting esteem for Ronald Reagan. His approval rating is 57%, higher than...
CREDIT: TIME Poll taken by Yankelovich Clancy Shulman...