Word: yankelovich
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...there were an estimated 17.6 million, with roughly 60% tracing their ancestry to Mexico and the rest to Puerto Rico, Cuba, El Salvador, the Dominican Republic, Colombia, Venezuela and about two dozen other countries of Central and South America. Fully two-thirds were immigrants, according to a study by Yankelovich, Skelly & White Inc., a New York market-research and polling firm, that was commissioned by the SIN Television Network, a national grouping of Spanish-language stations.* Some 24% had entered during the previous ten years alone. These figures are open to argument, since they include Puerto Ricans on the mainland...
Moreover, American Hispanics are a predominantly young (median age: 23) and highly fertile population. Yankelovich found that 54% of all Hispanic households consist of four or more people, vs. only 28% of all U.S. families. They keep coming too in such numbers that even if all illegal immigration could be stopped, the Hispanic population would still grow. Some 42% of legal immigrants are Hispanic, and they follow the classic pattern of sending for spouses, children and parents once the first family member has established a home...
When asked about such issues, Americans sound troubled; their answers are ambiguous and sometimes contradictory. In a TIME poll taken by Yankelovich, Skelly & White Inc.,* only 27% agreed with the idea that "America should keep its doors open to people who wish to immigrate to the U.S. because that is what our heritage is all about." Two-thirds agreed that "this philosophy is no longer reasonable, and we should strictly limit the number." Some 56% said the number of legal immigrants was too high, and 75% wanted illegal immigrants to be tracked down. On the other hand, 66% approved...
...history at the University of Chicago, "is to be aware of the fact that a whole lot of people around you are different, different in their origins, their religions, their life-styles." Yet most Americans do not know exactly what to make of those differences. Of those polled by Yankelovich, 59% believe that immigrants generally...
Reagan long seemed oblivious to this feeling. His own popularity is still high; 61% of respondents in the Yankelovich poll judged him to be providing generally excellent leadership, about the same rating as over the past year and a half (the poll was taken in the middle of the uproar...