Word: yankelovich
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...ambivalent, fond of him personally but uneasy about many of his policies. In a recent Harris poll, for instance, he gets an overall positive rating of 55%, while 63% disapprove of his Central American and arms-control policies. Generally, however, the numbers are discouraging to Democrats. In a new Yankelovich, Skelly & White survey conducted for TIME, 45% of respondents say they would vote for Reagan, 31% for Mondale (see following story). Interestingly, all the national polls found Mondale's postnomination surge to be short-lived. Pollster Lou Harris believes that the hoopla surrounding the Olympics "totally wiped the memory...
These are the findings of a nationwide poll conducted for TIME by Yankelovich, Skelly & White. Some 1,000 voters were questioned by telephone between Aug. 7 and Aug. 9, a time when the Democrats were dominating the TV screens and headlines as they launched their campaign in the glow of a successful convention. Yet 45% of the respondents would vote for the Republican ticket of President Reagan and Vice President George Bush if the election were held now, vs. only 31% for the Democratic nominees, Walter Mondale and Geraldine Ferraro.* Some 24% were undecided, a number that could be crucial...
...December 1982 the figure was only 35%. Indeed, the improvement is so great that 51 % now consider the state of the nation to be generally "good." While that might seem a rather lukewarm endorsement, it ties February for the highest degree of satisfaction expressed by poll respondents in Yankelovich soundings for TIME going back...
...daring political experts were even ready to consider Hart's chances for the nomination hopeless. "The impulse that gave rise to Gary Hart is as strong and powerful as ever," contends Pollster Daniel Yankelovich. "But the man didn't live up to the urge. He represented a wish, a gesture of hope, but the sober appraisal of the voters is that he is not ready. There is no reason to believe this race will turn yet again." Declares veteran Democratic Strategist Ted Van Dyk, head of a Washington-based think tank: "Hart shattered his image. Suddenly...
...Establishment candidates and political bosses. But they have shed idealism for pragmatism, and liberalism for moderation. Many Yumpies seem more interested in making money for themselves than in redistributing it to the poor. "They tend to be entrepreneurial," says Tom Kiley, a political consultant in Boston. Notes Pollster Daniel Yankelovich: "They see that the liberals and conservatives haven't really solved the problems." The post-Viet Nam generation is wary of the U.S.'s trying to save the rest of the world. They look at El Salvador and see another potential quagmire...