Word: yankelovich
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Which side are the voters inclined to believe? The answer, so far as it can be deduced from a Yankelovich, Skelly & White poll for TIME, is that troubled voters are skeptical about accepting either view as gospel, but on balance the results are worrisome for Republicans. While most voters still absolve Reagan of responsibility for the nation's economic distress, they are not so indulgent toward his party...
Moreover, Reagan seems to have weathered without serious damage the decisive psychological blow of the Government's announcement on Oct. 8 that the September jobless rate had really crossed the symbolic 10% mark. Although the Yankelovich interviews were conducted by telephone Oct. 5-7, the firm repolled last week and found that the opinions on Reagan and the economy had not significantly changed...
...Democrats have been unable to convince voters that Reagan's policies caused the recession, the President has been even less successful in convincing them that he is bringing it to an end. A startling 77% of those polled by Yankelovich expect the slump to persist all through 1983, vs. 14% who believe that it will drag on only a few more months...
...running this year, and the patience that the public is showing in judging his stewardship of the economy does not necessarily translate into votes for the candidates of his party. Asked which party would probably do the better job of reducing unemployment, 48% of those polled by Yankelovich chose the Democrats, 33% saw no difference, and a mere 14% opted for the Republicans. That result was not altogether surprising; Democrats are traditional advocates of heavy social spending aimed partly at creating jobs. But even registered G.O.P. voters split, 28% to 28%, on whether their party or the Democrats would...
...roughly similar lead. But the figures are far from conclusive: they follow the approximate breakdown of party registration, and voters do not always let their instinctive party loyalty dictate their choice among candidates in their districts. Despite a general inclination to vote Democratic, 52% of the people in the Yankelovich poll said they expected to vote for their current Congressman, and only 30% intended to vote for the challenger, even though many could not recall the name or party affiliation of the representatives from their districts...