Word: yao
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Ou’s roommate Yao Huang ’08 agreed that in times like these “even procrastinating stresses...
...challenge of identifying the corpses is compounded by the bodies' disfigurements. By the time they reach the morgues, most are so decomposed that it's difficult even to determine their ethnicity. At Yan Yao Temple, a makeshift morgue near the worst-hit resorts of Khao Lak, forensic experts in protective clothing and masks are working 18-hour days, pacing through wreaths of vapor from the dry ice used to preserve the decomposing bodies. Each corpse is numbered; under standard international practice, the bodies must then be positively identified via dental records, fingerprints or DNA before they are released...
...long since hit the big leagues. In the U.S. sneaker wars, the company took the bronze in 2003 with 11% of the market, just behind Reebok (and miles behind Nike in first). Perhaps more impressive, while Nike and Reebok shower millions of dollars on superstars like LeBron James and Yao Ming, New Balance has soared to near the top of the sneaker charts--dusting even international powerhouse Adidas--by running solo, proudly proclaiming that it is "endorsed...
...teeth on edge. "Asians lack muscle?" asked one. "Asians lack the will to win?" Then came the kicker, as Liu raised his arms above the trademark Swoosh on his shoulder: "Stereotypes are made to be broken." It was an instant success. "Nike understands why Chinese are proud," says Li Yao, a weekend player at Swoosh-bedecked basketball courts near Beijing's Tiananmen Square...
...that amounts to a frayed shoelace compared with losing China's most famous living human. Yao Ming had worn Nike since Rhoads discovered him as a skinny kid with a sweet jumper--and brought him some size 18s made for NBA All-Star Alonzo Mourning. In 1999 he signed Yao to a four-year contract worth $200,000. But Nike let his contract expire last year. Yao defected to Reebok for an estimated $100 million. The failure leaves Nike executives visibly dejected. "The only thing I know is, we lost Yao Ming," says a Shanghai executive who negotiated with...