Word: year-round
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...Pointe aux Trembles on Montreal Island last week, Petrofina opened a new $30 million refinery, designed by Belgian Engineer Baron Prosper de Haulleville. The plant will give year-round service to the company's Eastern Canada outlets. Crude oil will be carried by tanker from Petrofina wells in Kuwait, fed into a pipeline at Portland, Me., then piped more than 200 miles to Montreal so that the flow can be maintained even when the St. Lawrence River is frozen over. Later, Petrofina plans to branch out to Western Canada and eventually to have service stations from coast to coast...
There was one big difference between the Shakespeare Festival last summer and the previous regular, year-round production. This was the community response. Whereas the regular Theater group had depended largely on the Harvard community for its audience, the Festival depended on the entire Boston area. The producers even placed one ad in the New York Times because, as they explained, "Many people around here don't read the Boston papers." The response was overwhelming, proving decisively that "people don't necessarily want to see Desert Song in the summer...
...there was one big difference between the Shakespeare Festival last summer and the previous regular, year-round productions. This was the community response. Whereas the regular Theater group had depended largely on the Harvard community for its audience, the Festival depended on the entire Boston area. The pro- ducers even placed one ad in the New York Times because, as Hunt explains, "Many people around here don't read the Boston papers." The response was overwhelming, proving decisively that "people don't necessarily want to see Desert Song in the summer," he feels...
...ever had." Last week, though the weather was milder, air-conditioner sales were setting new records throughout the U.S. Sales of room coolers alone were up 100% over last year's first quarter. The selling period for conditioners, once as brief as the Bikini season, is now being extended throughout the year as more and more consumers think of airconditioning, with its filtered air, as a year-round necessity rather than a summertime luxury...
...brightest prospects for a long-term boom are in central residential systems that provide year-round heating and cooling of houses. Installed cost: $1,000 for a six-room General Electric unit, v. $1,500 in 1952. Last year 130,000 central units were installed in U.S. homes, up 68.5% in one year. This year, central-unit sales are expected to leap another 23% to 160,000 units. Moreover, some 25 million U.S. homeowners who have central heating plants are potential customers for built-in airconditioning...