Word: yearning
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...cultural conditioning involved. For example, it is popular to argue that chocolate is addictive and point out that women often crave it uncontrollably, especially after disappointments in love or before their periods. While that may be true of American women, the urge is not universal. Spanish women don't yearn for chocolate; they crave cream puffs...
...child-care arrangements; and modernizing infrastructure, especially broadband, roads, railways and ports. The government certainly delivered in some of these areas, but the programs were scattered and underfunded; they seemed like mere sops to the policy police, designed by the message consultants to counter anticipated criticism. Howard does not yearn for applause from the wonks or pointy-heads; he wants to put dollars in the pockets of families now and next year. In a two-horse political race, Howard has learnt to back the short-priced galloper called Today, rather than the roughie Tomorrow. Costello, great with numbers, comfortable...
...love from teams at the draft. Not that we really deserve it—we play Division I-AA football, in a conference without a postseason that does not give out athletic scholarships—but the sprinkles of Fitzpatrick and Dawson here and there make us (read: me) yearn for personal excitement on draft morning, when we can wake up and track the draft status of one of our own, welcoming him back to campus in the following days, his rights belonging to an NFL team, his life changed, and his wallet on its way to becoming...
Although the tests have been around for more than a century, employers have increasingly glommed on to them for one main purpose: retention. Companies yearn to nip turnover, which averages about 15% across the workforce and costs at least a quarter of a departing worker's salary. Poorly performing employees are costly, to the tune of $100 billion a year in the U.S., according to one study. The tests claim to predict a worker's "fit" with the job and corporate culture--thereby increasing chances that the hire will stick. (H-P, of course, may want its money back; Fiorina...
Bottom Line: "Unknown White Male" will be your ticket to peace of mind if you yearn to forget all those hyped-up schlockumentaries...