Word: yergin
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...Energy Future, edited by Stobaugh & Yergin...
Energy Future is the result of a six-year project directed by Professor Robert Stobaugh of the Harvard Business School and the book's co-editor, Political Scientist Daniel Yergin, a lecturer at Harvard's Kennedy School of Government; five Harvard Business School faculty members and doctoral candidates contributed to the book. Some chapters were written by one or two team members, but the whole group supported the findings...
...conservation chapter, written by Yergin, is more persuasive though somewhat extravagant. He argues that with only minor adjustments in life-style and no decline in economic growth, Americans could consume 30% to 40% less energy than they do today. In the book's best passages, Yergin cites illustrations ranging from Dow Chemical's 40% reduction in energy use to Colgate-Palmolive's 18% cutback to show that many companies have continued to expand while saving energy. The examples are impressive. Nonetheless, there is a critical point at which sizable reductions in energy could provoke a tailspin...
...Yergin also points out that buildings and residences, which now use 38% of the nation's energy, could be made much more fuel-efficient. The need is for intelligent construction codes and relatively simple improvements in insulation. All told, the Harvard team believes that solar and conservation can cover 22% of the nation's energy needs by the late 1980s -and up to 40% by century's end. These are enormously high estimates...
...Energy Project, directed by Robert B. Stobaugh, professor of Business Administration, and Daniel Yergin, lecturer at the Kennedy School of Government and author of the Cold War study "Shattered Peace," was established...