Word: yet
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Dates: during 1990-1999
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...live--stands as one of the more prescient assumptions ever made by a businessperson. "We're trying to build something lasting," Bezos says, looking at this 850,000-sq.-ft. monument to free trade. The warehouse is stocked with books, CDs, TVs, stereos, video games, software, toys. And yet only 10% of the area is being used. The rest is stretch space, here for the ongoing e-commerce revolution...
...Amazon landed on the front page of the Wall Street Journal. The story did two things: it introduced Amazon to a whole new stream of customers, and it caught the attention of rivals like Barnes & Noble and Borders Group, which hadn't yet moved online. Barnesandnoble.com would appear a year later--just before Amazon's initial public offering, which went off at a modest $18 a share. Never mind that the celebrated venture-capital firm Kleiner Perkins Caufield & Byers was its biggest institutional investor before the IPO. Wall Streeters were afraid of the threat posed by the giant Barnes & Noble...
...love-it-or-leave-it, multitasking nomads. Ask the average Amazon employee for his or her business card. He will stammer and pat his pockets, explaining that, well, his number changed; she has a new job title; their group just moved; the new cards aren't in yet...
Amazon trains an elite group of gift wrappers to "make it look like Mom's." Each worker processes 30 packages an hour (those who fail are reassigned to other jobs). For its busiest season yet, Amazon's warehouses are stocked with 4.4 million yards of ribbon and 7.8 million sq. ft. of wrapping paper--which if laid flat would more than cover Disneyland...
Voila! One to seven days later, yet another of Amazon's 13 million customers has been served...