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Word: yogi (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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TIME Geneva Stringer Robert Kroon, who interviewed TM Leader Maharishi Mahesh Yogi in the French Alps not long ago, still claims to receive all the transcendental soothing he needs from the music of J.S. Bach. In a modern Western hotel, surrounded by efficient American business types and electronic paraphernalia, Kroon recounts, the Maharishi seemed a bit uprooted, "like a flamingo in an Arctic landscape," but he still registered as an affable and reasonably forthcoming personality...

Author: /time Magazine | Title: A Letter From The Publisher, Oct. 13, 1975 | 10/13/1975 | See Source »

Last week the man who brought TM to America and the rest of the world, Maharishi Mahesh Yogi, was in the U.S. on one of his infrequent visits to spread The Word. The white-bearded guru visited his new university, the Maharishi International University in Iowa, and then flew to Los Angeles, where he taped the Merv Griffin show. Scores of his followers were in the audience, welcoming their leader with the traditional Indian greeting in which the hands are held, prayer-like, just below the chin...

Author: /time Magazine | Title: Behavior: THE TM CRAZE: 40 Minutes to Bliss | 10/13/1975 | See Source »

...Runyonesque drinking companion to personae athletic, literary and political opened the swinging doors of a new bar across the street from Madison Square Garden. "A good saloonkeeper is the most important man in the community," philosophized Toots, whose jampacked first-night crowd included Yankee Manager Billy Martin, ex-Met Yogi Berra, former Heavyweight Champ Jack Dempsey and Basketball Commissioner Larry O'Brien. And what had the legendary raconteur been doing during these past two years of unemployment? "I've spent my time going to other bars," answered Toots...

Author: /time Magazine | Title: People, Sep. 22, 1975 | 9/22/1975 | See Source »

...that they tell almost everything about TM except how to go about it. Readers are referred to the 397 meditation centers across the country that offer a seven-session course in the TM fundamentals for $125 ($65 for college students). Following the procedures set up by the Maharishi Mahesh Yogi, founder of the nonprofit TM movement, new recruits are initiated in candlelit, incense-filled rooms. Trained teachers assign each student a personal mantra-a meaningless sound that must be kept secret. Students are taught to close their eyes for 20 minutes twice daily, focus on their mantra, and let their...

Author: /time Magazine | Title: Behavior: TM Marches On | 8/25/1975 | See Source »

...York Mets' firing of Yogi Berra last week brought the total of dismissed managers since late July to four. The three others: Kansas City's Jack McKeon, Texas' Billy Martin and the Yankees' Bill Virdon (since replaced by Martin...

Author: /time Magazine | Title: Sport: Charlie Finely: Baseball's Barnum | 8/18/1975 | See Source »

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