Word: yos
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Dates: during 2000-2009
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...Senior Gift claims to be a way to express the senior class' collective gratitude for an enriching four years. Yet after expenses such as processing the donations, handing out free "Senior Gift 2000" yo-yos to all 1,600-plus seniors and throwing an open bar party at the Charles Hotel for its over 200 volunteers, the total amount donated to Harvard is minuscule. In the last decade, the average total Senior Gift (before expenses are accounted for) was $37,600. Compared to the $14 billion endowment, its impact on the College is minor...
...College is misleading. True philanthropy, whether toward Harvard or any other non-profit organization, should stem from an honest desire to donate time, resources or money. Luring donors through cocktail parties obscures the philanthropic goals of the Senior Gift, making the act of giving more about prestige and yo-yos than altruism and education...