Word: youngers
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Dates: during 1990-1999
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...matter politely, memoirs are self-serving. Still, it's something of a shock to learn that Monty Roberts' enormously popular, enormously self-approving memoir The Man Who Listens to Horses may assay out as part fiction. Call it horse puckey for the soul, if charges by Monty's younger brother Larry and others close to the author's life are to be credited. By these accounts, backed up by TIME's reporting, the stirring tale with more than 800,000 copies in print--out this month in paperback--contains an embarrassing number of seeming untruths, some harmless, others outrageous...
...looking for new ways to market their shows to young theatergoers. Rent distributes book covers in schools. Hedwig hands out postcards at rock clubs and has created logo stickers for backpacks and skateboards. These efforts, of course, can help attract more than just skateboarders. "Once people hear that the younger folks are going," says Drew Hodges, whose Spotco agency created the ad campaigns for De La Guarda and other shows, "there's a real aspirational crowd that is 30 to 45 and wants to be in the same places as the trend makers who are 22." Young trend makers going...
...strategy nearly failed when software problems created delivery delays. Panic raced through IBM's top echelons as rivals closed in. A desperate Watson ousted his younger brother Dick as head of engineering and manufacturing for the System/360 project, derailing the younger man's career and filling Watson with shame...
...perhaps his proudest achievement was to emerge from the shadow of a legendary, relentlessly demanding father. In his first five years as chairman, the younger Watson observed the anniversary of his father's death in 1956 with a ritual. He quietly took stock of what IBM had accomplished since his father died, and then said to his wife, "That's another year I've made it in his absence...
...offspring won't all be geniuses of course; someone has to marry the beautiful people in marketing. But many of the Redmond kids will be frighteningly smart mutants. There's no telling how far this evolutionary shortcut can go. Each generation of geniuses will be smarter and start working younger. It's possible that the high-tech companies of the future could be managed entirely via inter-fetus telepathy. Some entrepreneurs will cash out their stock options and retire before they are born...