Word: yourselfers
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Even the major roadblock to crafting a sticky message, which the Heaths dub (hokey alert!) the Curse of Knowledge, is explained as a sociopsychological phenomenon. This is the thing that makes a CEO talk about "maximizing shareholder value"--a phrase that may make sense to someone immersed in the logic...
Her coup was getting him to grant several long interviews in which he is cheerfully "disassociative," as Berg puts it. Why would he so expose himself? Because, she thinks, he went in and confessed to the church and was granted absolution, which doesn't encourage one "to really punish yourself...
The “Writing With Sources” guide published by Harvard’s Expository Writing Program states in its section on plagiarism that “your citation must accurately reflect your process.” The guide instructs students to cite the document where they found...
Imagine yourself at the dinner party from hell: terrible food, mutual contempt that’s almost palpable, the bibulous hostess who no longer cares what she says, and if that isn’t enough, inclement weather so bad any pipedream of escape vanishes into the fog. Now imagine...
So maybe it’s time to forget about that future Senate candidacy and chain yourself to a tree in Harvard Yard to protest globalization, stage a silent vigil in honor of the anniversary of some obscure labor revolt, even organize a sit-in in front of Leverett to...