Word: yourselfing
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Dates: during 1950-1959
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> In Pleasantville, N.Y., the Easi-Bilt Patterns Co. puts out nine different blueprints for do-it-yourself home builders. Since the war it has sold 250,000 plans, estimates that 70,000 of its do-it-yourself customers have managed to build their own homes.
> In Milwaukee, a Korean war flyer named Paul Poberezny formed the Experimental Aircraft Association for do-it yourself flyers to make their own airplanes. So far, the group has 600 members spread around the U.S. who have flown 500 of their creations. One man is working on a combination plane...
Seattle's McVicar Hardware Co. goes even further. Each Friday night the store clears its counters and holds a "do-it-yourself clinic" for 100 people on such subjects as gardening and interior decorating, with a manufacturer's representative on hand to lecture. Owner McVicar has set up...
This year U.S. industry will put out millions of do-it-yourself kits, print up plans for hundreds of thousands more projects. Milwaukee has a Rentit store that will rent out a big power saw ($35 a week) or a small electric drill ($10 a week). California's Glasspar...
The hobbyists have bought the new products so fast that industry is hard pressed to keep pace with demand. Almost anything new catches on instantly. Three months ago, Denver's Rocky Mountain News started a do-it-yourself column, In one of its first articles it explained how to...