Word: youthe
(lookup in dictionary)
(lookup stats)
Dates: during 1990-1999
Sort By: most recent first
(reverse)
...usually hard-line drug czar Barry McCaffrey has written that "we can't incarcerate our way out of the drug problem." He has urged Congress to reduce mandatory minimums for crack, which are currently 100 times as heavy as those for powdered coke and impact most on minority youth...
...hard to stick around in Velcro Valley. Successful firms have erupted from the Orange County youth-apparel industry to become globally recognized brands--among them, Quiksilver, Oakley, Billabong USA and Stussy. Yet just as many such labels--including Gotcha, Lightning Bolt, Vision Street Wear, Jimmy-Z, Maui & Sons, Mossimo and others--rode huge waves of sales only to wipe out in a few years...
Orange County, the sprawling expanse of suburban, upper-middle-class communities south of Los Angeles, is the home of the California life-style. "Orange County is to the youth-apparel market what New York is to the fashion world," says Danny Kwok, co-president of Quiksilver. "We are the epicenter of the youth movement...
...those who succeed in communicating core, the youth-apparel industry is a wholesome business activity. Teenagers spent $91.5 billion last year, and the men's and women's active-wear markets grew from $69 billion to $73 billion, according to the NPD Group. For leading Velcro Valley manufacturers like Quiksilver, that means a one-year, 37% increase in sales, to $316 million. Smaller firms like Hurley, Split, Girl, World, Ezekiel, Rusty and Shorties are reporting steady growth on sales of anywhere from $10 million to $70 million...
...surfing safari or snowboarding trip. "Getting bigger is totally secondary," he says. "I don't want to put pressure on what we're doing. I don't even think about getting Quiksilver big." Woolcott's office is festooned with Sex Pistols posters and Volcom's mission statement: YOUTH AGAINST THE ESTABLISHMENT...