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Anyone who's ever eaten fast food, on the other hand, will warm to David Novak. The head of Yum! Brands, the largest restaurant chain in the world (KFC, Taco Bell, Pizza Hut), has written a feel-good memoir called The Education of an Accidental CEO. The son of an itinerant government surveyor, Novak attributes his corporate dexterity to having lived in 32 trailer parks by seventh grade. Although he leads a company with nearly 1 million employees, there is a gee-whiz quality to his writing: "We had a blast at Pizza Hut. It is so much...

Author: /time Magazine | Title: C-E-Know-How | 9/27/2007 | See Source »

...customers, but to professional masters of disaster, who specialize in bailing out companies in crisis, JetBlue is emblematic of a new model of calamity, one that is instantly visible, viral and capable of inflicting business-busting damage. And one that demands a fresh kind of crisis-management approach. Will Yum! Brands, owner of KFC and Taco Bell, never cease to see clips of a rat-infested New York City store on YouTube? "Saying you're sorry might be O.K. for a love-story script, but it's not enough to assure consumers that they should continue using your product," says...

Author: /time Magazine | Title: The New World of Crisis Management | 4/19/2007 | See Source »

...that since the agreement sets incentives for customer satisfaction--along with everything else from water quality to sourcing from local and minority-owned enterprises. Veolia's experts, bolstered by local university researchers, pinpointed the problem as stemming from algae blooms in the reservoirs. Precise application of liquid copper sulfate (yum!) took care of that. "When we took over, there were 500 or 600 complaints a year about taste and odor. Now we're down in the range of 30," says Hewitt...

Author: /time Magazine | Title: A Thirst for Growth | 3/16/2007 | See Source »

However, the committee did not let Yum! Brands—which owns KFC, Taco Bell, and Pizza Hut—off the hook. The committee supported a proposal to implement stricter animal welfare standards and to eliminate excessive use of antibiotics...

Author: By Cyrus M. Mossavar-rahmani, CRIMSON STAFF WRITER | Title: Corp. Advisers Pan Discrimination | 12/15/2006 | See Source »

...March? Celebrate being “Halfway to St. Patrick’s Day” at Oysterfest 2006, a 4-hour long, Irish-themed extravaganza starring live music from U2 cover band “The Joshua Tree,” pints of cold Guinness (duh), and the yum-tastic bivalve mollusks themselves...

Author: By A. HAVEN Thompson, CRIMSON STAFF WRITER | Title: Get Out! | 9/20/2006 | See Source »

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