Word: zacharyã
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Consider yourself warned—marketing is infiltrating more and more personal mediums as technology allows for greater customization. Earlier this month, The Crimson reported on Brring!, an original business venture by Currier House resident Daniel “Zachary?? Tanjeloff ’08. Brring! provides cell phone owners with an alternate phone number that when dialed plays a ten-second advertisement message to the caller before connecting. Users who sign up with Brring! are paid upwards of $1 for each advertisement played to their friends, coworkers, and relatives. The concept is brilliant; the ramifications, unsettling...
...paid up to $1 every time your friends call your cell phone, a Harvard junior’s new business may be just what you’ve been waiting for. “Brring!”, the idea of Currier House resident Daniel “Zachary?? Tanjeloff ’08, allows interested individuals to sign up online for a free second phone number. When dialed, the caller hears an approximately eight-second sponsored message before being redirected to the cell phone of the “Brring!” user. The company?...
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