Word: zanussis
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Dates: during 1963-1963
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Cold Fire. Italian refrigerator makers have become so efficient that last year they grabbed 22.5% of refrigerator sales in France, which quickly forgot the togetherness of the Common Market and threw up temporary tariff walls. Such firms as Fiat, Zanussi, Zoppas and Indesit have cashed in on the ice-cube boom by turning to making refrigerators, but none of them have been able to match the success of the Ignis Co., which has risen from obscurity to become Italy's biggest refrigerator producer. With sales of $65 million (a third from exports), Ignis now accounts...