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Word: zhiguli (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...line last week at the great Fiat-built plant in Togliatti on the Volga. Thus the Soviet Union passed an important milepost on its slow and bumpy journey into the automotive age. The new auto, a four-passenger sedan, is based on the Fiat-124. Its Russian name is Zhiguli, after the rolling hills across the Volga from Togliatti, the city whose name was changed from Stavropol in honor of the late Italian Communist leader...

Author: /time Magazine | Title: Soviet Union: Into the Auto Age-At Last | 9/21/1970 | See Source »

Since the 124 has already been in production for four years in Italy, the auto would hardly cause a ripple in the West. But in Russia, where there exist only about two million passenger cars, most of which are poorly finished and unimaginative, the Zhiguli is creating a sensation. In Moscow alone, there are 42,000 people on the waiting list for new and used cars of various makes. No new orders are being accepted. The Zhiguli will cost 5,500 rubles ($6,105), which is the equivalent of five years' wages of the average Russian worker...

Author: /time Magazine | Title: Soviet Union: Into the Auto Age-At Last | 9/21/1970 | See Source »

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