Word: zipped
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...World’s Most Opinionated Zip Code” will get a little more crowded this fall when two publications launch, each bearing the name...
...Lonsdale's urging, western Sydney breeder Leah Ryan switched her 10 to 20 collies from processed food to mainly meaty bones 17 years ago. The change, she says, slashed her vet bills from $A1,000 a month to zip: "I've not had a sick dog since." Lonsdale says a natural diet slightly increases the life span of most breeds of cat and dog, but more significant is the improvement to their quality of life. "Instead of being miserable they'll be healthy, then fall off the perch abruptly...
...then trumpet the start of an adventure that would in a few hours take him inside the roaring wind tunnel at Fort Bragg. There, in the levitating blast of air, he grins and trains for free fall from an airplane, looking like Buck Rogers (his era) in helmeted black zip-up, forming an untethered star with half a dozen new buddies of the Army's Golden Knights Parachute Team. "It's the greatest," he says...
...sports are launching a marketing blitz to attract new players. Each is spending about $10 million on a campaign to generate more interest in the game. It's all taking shape on two new websites: tenniswelcomecenter.com and playgolfamerica.com Both enable players, novice or experienced, to type in a zip code and search for local facilities that offer lessons, leagues and other programs. For the first time, the alphabet fiefdoms of golf and tennis (the PGA, USGA, ATP Tour, USTA and others) and major manufacturers such as Nike, Wilson, Prince and Callaway seem united under a single cause: to persuade more...
...heads up the Tennis Industry Association (TIA), says no tennis governing body can mandate price controls. But Web transparency can create local competition. Says Baugh: "If I'm a tennis club and I know that three or four other clubs will appear when a customer does a ZIP-code search, I'm now going to offer the most attractive package...