Word: zondervan
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Dates: during 1970-1979
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...Tappan, N.J., one of the many successful publishers fervently committed to Evangelicalism, took a gamble on Morgan, but it is marketing a predictable bestseller in Charles Colson's up-from-Wa-tergate saga Born Again (both authors made strategic appearances at the Atlantic City convention). Like Revell, Zondervan of Grand Rapids, another long-established Evangelical house, has grown rapidly-from sales of $6 million in 1970 to $30 million this year. Other firms founded in recent years have done equally well...
...Evangelical Protestants, who number perhaps 40 million in the U.S., the Bible is not only the locus of faith but, increasingly, a subject of spirited debate. Things heated up considerably last week with the publication of The Battle for the Bible (Zondervan; $6.95). Its author: the Rev. Harold Lindsell, 62, editor of Christianity Today (circ. 118,000), the movement's most influential journal. True Evangelicals must believe that the Bible is completely error-proof or "inerrant," writes Lindsell, not only on doctrine and morals but on every detail of history and science. U.S. Evangelicalism, he warns, is being dangerously...
...Zondervan Publishing House, a Michigan firm that puts out probably more varieties and styles of Bibles than any other U.S. publisher, reports sales of all editions this year are five times as great as they were four years ago. Zondervan's Robert Bolinder thinks he knows why: "Our product has the answers...