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Word: zoomerangs (lookup in dictionary) (lookup stats)
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...other new companies, like Informative and Zoomerang, also offer online services for gathering information, but only InsightExpress has access to a vast universe of respondents. Its parent, NFO Worldwide, based in Greenwich, Conn., provides a ready-made panel of 700,000 people profiled to represent the general U.S. population. InsightExpress' partner, Engage Technologies, delivers banner ads to specific groups among 35 million Internet users...

Author: /time Magazine | Title: First E-marketing, Now E-research | 1/24/2000 | See Source »

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