Word: zucchi
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Dates: during 1980-1989
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...copy. The inaugural issue was mailed to cable viewers in five cities: Fort Lauderdale and Pompano Beach, Fla.; Audubon, N.J.; Arlington, Texas; and Peoria, Ill. The magazine is scheduled to add 25 markets and to reach 600,000 subscribers by year's end. Said Publisher Daniel Zucchi: "This is a cooperative marketing venture with cable operators. Every time we add a cable system, we add a subscriber base." Providing "system-specific" listings requires sophisticated, and costly, computers. The project may cost $100 million over five years before it turns a profit. That would make it the biggest new magazine...
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