Word: zwillenberg
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Dates: during 2000-2009
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...popular in Europe than in the U.S., and satellite operators are the early adopters of interactive technology; PC penetration in homes is lower in Europe than in the U.S.; and Europeans are used to interacting with their TV sets - they have been using teletext services since 1977. Says Paul Zwillenberg, executive vice president and managing director of KPE Europe, which has digital media production operations in Los Angeles, New York and London: "We find Europe is much more open to innovative interactive TV programming than the States because of the infrastructure that is in place here and the critical mass...
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